ROSWELL, Ga. — It’s officially time for the biggest game on the air: Super Bowl Weekend!
While there are plenty of fantastic birds, particularly superb owls, flying and pig skins being thrown, there’s another annual tradition happening.
What tradition, you may ask, that is just as important as the Super Bowl in Atlanta?
Obviously: Girl Scout Cookies.
Channel 2′s Steve Gehlbach was at a Girl Scouts distribution center in North Fulton where the organization is getting ready to help millions of boxes of cookies roll out across the metro Atlanta area, to 350 troops in the metro.
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This year’s cookie season is stocking up about four million boxes across the region.
“Ever wonder what a half-million cookies look like?” Alantria Dixon, Senior Director of Mission Revenue, asked Gehlbach. “This is just some of them, from Tagalongs to Samoas, to the top seller this year and always the most popular: Thin Mints. And there is a mountain of them.”
As the cookie season kicks off, it’s just in time for both the Big Game and Valentine’s Day.
“We have a huge operation across all of the metro Atlanta area,” Dixon said.
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As Girl Scout troops start loading cars, minivans and even U-Haul trucks with cases and cases at All My Sons Moving and Storage in Roswell, scouts are sharing their favorite flavors.
“My favorite cookies are Toffee-tastics,” 14-year-old Portia Landon, from Cherokee County, told Channel 2 Action News.
For this year’s cookie season, she’s already got a jump on others with a few hundred pre-orders already sold. But for Landon, that’s not enough.
“My goal is to sell 6,000,” she said.
To do that, troops across the metro area will start setting up tables outside of stores, and you’ll soon start seeing Girl Scouts at your doorstep to deliver any pre-purchased treats.
At $6 per box, it starts to add up. Last year, local Girl Scout troops earned more than $3 million.
“All of those proceeds stay local,” Dixon told Channel 2 Action News. “Girls use money to fund any adventure they go on. That could be from camping to trips to helping their local community.”
Landon said she’s going to be working hard to hit her 6,000 order goal.
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